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American Dental Association Launches Toothflix™ DVD Series for Dentists

Multimedia Patient Education Tool Available to Dentists

Contact Information:

Telephone: 312-440-2806
E-mail: mediarelations@ada.org (Journalists) or Contact ADA (All Others)

CHICAGO, September 18, 2009 – The American Dental Association (ADA) is helping dentists promote good oral health through the new Toothflix™  Patient Education DVD series.  

Dentists can use the DVD, which includes 3-D animation and clinical footage, in their waiting rooms, in their treatment rooms or in their communities to promote the value of good oral health habits and regular dental visits. The DVD series offers 23 segments, each approximately five minutes in length, on topics such as basic oral care and good eating habits, periodontal disease, implants and cosmetic dentistry. In addition, the DVD series includes four animated films for children.

"As advocates for America's oral health, the ADA takes pride in providing dentists with the tools they need to enhance communication with patients," said ADA Executive Director Kathleen O’Loughlin, D.M.D.

The ADA member prices forToothflix™ are $699 for the complete series or $349 for a topic-specific package.   Non-ADA member prices are $1,049 for the series or $524 for a topic-specific package. Introductory discounts are available.  For more information, please visit www.ada.org/goto/Toothflix or call (800) 947-4746.

About the American Dental Association

The not-for-profit ADA is the nation's largest dental association, representing 157,000 dentist members. The premier source of oral health information, the ADA has advocated for the public's health and promoted the art and science of dentistry since 1859. The ADA's state-of-the-art research facilities develop and test dental products and materials that have advanced the practice of dentistry and made the patient experience more positive. The ADA Seal of Acceptance long has been a valuable and respected guide to consumer dental care products. The monthly The Journal of the American Dental Association (JADA) is the ADA's flagship publication and the best-read scientific journal in dentistry. For more information about the ADA, visit www.ada.org. For more information on oral health, including prevention, care and treatment of dental disease, visit the ADA’s consumer website www.MouthHealthy.org.