Join ADAMember Log In offers exceptional ways to connect with your customers. advertising is versatile and evolving. All ideas concerning advertising online will be considered. Take advantage of the advertising opportunities has to offer!

  • Advertising Rate Information
  • File Format
  • Terms and Conditions
  • Advertising Standards
  • Contact Information
  • Online Recruitment and Classifieds 

Advertising Rate Information

2014 Annual Online Advertising Rate

  • $10,000
  • For pricing on banners posted per month, please contact ADA Sales Representatives.

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File Format

  • Advertisers may provide ready-to-scan artwork in the size desired,  a gif file or jpg file sent via e-mail, not to exceed 40k. Banners across the top of the page should be 710 pixels wide x 90 pixels deep (horizontal orientation).  Button ads oriented to the right side column of the page should be 250 pixels wide x 250 pixels deep.

Terms and Conditions

  • ADA Publishing welcomes advertising on ADA’s web site——as an important means of keeping dentists, allied professionals and consumers informed about new and better products and services available in the practice of dentistry.
  • Products and services eligible for advertising on must be germane to and effective and useful in the practice of dentistry. Products or services offered by responsible advertisers that are not related to dentistry but are of interest to dentists are also eligible for advertising. The Publisher reserves the right to accept or reject any advertisement at its sole discretion.
  • Materials must be submitted to the Publisher at least 10 working days before each calendar month to allow for timely review and processing.
  • Fifteen percent commission is given to recognized agencies. Because of limited availability of positions, all space will be sold on a first-come first-served basis.
  • Payment terms are net 30 days.
  • Position availability is subject to change without notice.
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Advertising Standards

  • All advertising must conform to the official published advertising standards of the American Dental Association.

Online Recruitment and Classifieds Advertising

For advertising information on ADA CareerCenter and ADA Marketplace view the rate card or contact Russell Johns Associates at

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Contact Information

ADA Publishing
211 E. Chicago Avenue
Chicago, IL 60611-2678

Ms. Michelle Boyd
Manager, Advertising Sales
312-440-2550 FAX

Recruitment & Classifieds
Russell Johns Associates
727-445-9380 FAX

ADA Sales Representatives
Allen L. Schwartz
Director of Sales, Western Region
10225 NW Brentano Lane
McMinnville, OR 97128
Tel. 503-472-8614
Fax 503-961-0445
E-mail Allen Schwartz

Jim Shavel
Director of Sales, Eastern Region
1554 Surrey Brook Court
Yardley, PA 19067
Tel. 215-369-8640
Fax 215-369-4381
E-mail Jim Shavel