Industry Watch: DenTek merges with Orabrush
March 16, 2015
DenTek announced March 10 the acquisition of the assets and intellectual property of Orabrush. Additionally, DenTek will partner with Molio, a video marketing company founded by former Orabrush executives.
“We are thrilled to welcome Orabrush to our family of innovative oral care products,” said David Fox, president and CEO of DenTek. “We look forward to growing and expanding the Orabrush brand, and leveraging the digital video marketing expertise of the Molio team to make these products indispensable to the daily oral care routine.”
For more information on DenTek, visit dentek.com. For more information on Orabrush, visit the Orabrush YouTube channel at youtube.com/orabrush