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Industry Watch: Straumann appoints new head of Instradent and strategic alliances

April 20, 2015 Petra Rumpf was named head of Instradent and strategic alliances for Straumann on March 11.

Ms. Rumpf has experience in the dental industry. She served on the executive committee at Nobel Biocare for seven years where she was responsible for corporate development and mergers and acquisitions.

"Petra's role is a key to achieving this ambition. She has extensive experience of our industry and the value segment in particular," said CEO Marco Gadola. "Her expertise in strategy and mergers and acquisitions, together with experience gained in strategy consulting across a range of industries and countries make her a valuable addition to the Straumann team."

For more information on Straumann, visit