Serious fun awaits you at SmileCon!

Here are some tools to help you promote your participation at SmileCon®.

Marketing Materials

The materials in this toolkit are provided for attendees, media, exhibitors, sponsors, and others to promote SmileCon 2023. For any questions or additional marketing assets contact Lu Clark, Senior Manager, Sales Enablement – SmileCon and Live CE Brand Experience at

Social Media Toolkits

Each toolkit includes a Toolkit Guide along with two sets of images that can be downloaded and used on social media. The image assets have been sized appropriately for the following social channels: Facebook, Instagram, and LinkedIn. (refer to image specs below)

Social Media Image Sizes:
Facebook and Instagram: 1080 x 1080
Instagram Story: 1080 x 1920
LinkedIn: 1200 x 628

There are three toolkits for the following groups:

Attendees – registered dental professionals attending the meeting.

Speakers – confirmed speakers, podcasters, or others who are speaking, presenting, or participating in the programming.

Exhibitors and Sponsors – confirmed exhibitors or sponsors.


This zipped file contains different versions of the SmileCon 2023 logo: the logos labeled RGB are for web and the logos labeled CMYK are for print.

While working with these files, please note the following:

  • The logo must be used in its entirety, as is.
  • In particular, the logo components may not be removed, repositioned, stretched, or reduced in size, the logo colors cannot be modified in any way and the logo may not be combined with other marks.
  • White space around the SmileCon 2023 logo should be equal to the height of the "A" in ADA, on all sides of the logo.
  • The logo also may not be placed on a dark background, on top of a texture, pattern, shape, or image.
  • If using a JPG file, the logo must be placed on a white background.
  • If you need a different version of either file, please contact us.
  • When using the logo online, please link it to